Welcome to the 32nd issue of The Marketing Newsletter!
This issue is presented to you by Vizard
š Around the Web
VCs Wake Up To Vibe Marketing: AI Reshaping The $250 Billion Industry
Oops, we made a mistake - or did we? The rise of 'mistake marketing'
What Is MLM? How Multilevel Marketing or Network Marketing Works
In an Angry Society, āGentle Outrageā Packs a Marketing Punch
What is Vibe Marketing, Anyway?
Itās the latest buzz on X, and Iām obsessed!
This AI-driven trend lets a single marketer, using tools like Make, Zapier and Taskade, do the work of a whole teamālaunching campaigns in days instead of weeks. Inspired by āvibe codingā (where AI helps non-techies code fast), itās powered by smarter AI, easy tools, and lower costs, potentially disrupting the $250 billion marketing industry.
But is it the future, or just overhyped AI marketing? Iām diving into the tools, the debates (some folks worry itāll kill creativity!), and my own experiments. Curious? Read the full investigation, āVibe Marketing Uncoveredā on our blog to see if this vibe is worth catching.
āļø The Cool Kids' Club
Personalization tools to tailor email content to individual users. Increase open rates and conversions by sending the right message at the right time.
ActiveCampaign: Customer experience automation platform for email marketing and CRM
Klaviyo: Data-driven email and SMS marketing for E-commerce
Drip: E-Commerce marketing automation for growing businesses
Iterable: Cross-Channel marketing platform for unified customer experiences
SendGrid: Trusted for reliable email delivery at scale
Dynamic Yield: Personalization and experimentation pioneers
Customer.io: Say more, more powerfully
Zoho Campaigns: Email marketing for small business
Omnisend: E-commerce email marketing and SMS platform
Turn One Video into Unlimited Content with Vizard AI
In marketing, content is kingābut repurposing it is the real power move. Vizard.ai makes it effortless. With just one video, you can instantly create multiple, high-quality clips optimized for every platform. No tedious editing, no wasted timeājust AI-powered efficiency that keeps your brand everywhere, all the time.
Whether youāre running a fast-paced campaign or scaling your content strategy, Vizard.ai gives you the tools to work smarter, not harder.
š¤ Event Central
Video Marketing: Attract Clients Using Video - Wed, Apr 2nd
Lead Generation Tips: Authentic Marketing Success - Tuesday, April 8th
Video Marketing: Your Worst Nightmare and How to Overcome It! - Wednesday, April 9th
Mastering Fundamentals of Online Marketing - Fri, Apr 18th
Intro to AI for Marketing: Create, Engage, and Grow - Tuesday, April 22nd
š Your Brain's Buffet
HubSpot Academy Content Marketing Certification Course
This course, offered by HubSpot Academy, is free, takes about 6 hours to complete, and includes a dedicated section on repurposing content (led by Nadya Khoja, with 4 videos totaling 31 minutes). It covers how to identify repurposing opportunities, adapt content for different platforms, and maximize its valueāexactly what youāre looking for.
Content Marketing Tutorial: 19 Ways To Repurpose Content For Maximum Visibility & Reach
Searching for a content marketing strategy that helps you work smarterā¦ not harder? Look weāve ALL heard that āgolden ruleā of content marketing.
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