#35 - AI Isn’t the Revolution. What You Do With It Is.
The Internet Was Just the Warm-Up
Welcome to the 35th issue of The Marketing Newsletter!
We’re pumped to share a killer guest piece in this week’s The Marketing Newsletter! This one’s a wake-up call for anyone trying to win in 2025’s wild AI-driven world.
Kerry Morrison drops truth bombs about why AI isn’t the revolution—what you do with it is. He breaks down how we’re in a bigger gold rush than the early internet days (think Google, Amazon, eBay), but most people are gonna fumble it by chasing hype, shiny tools, or clout instead of building something real.
The piece digs into the traps - wasting time on AI wrappers or trend-chasing - and lays out what actually matters: solving real problems, knowing your audience, and staying laser-focused on value. He even shares how he built Scoutzie, an AI agent to help turn raw ideas into legit MVPs, fast. If you’re sitting on an idea but don’t know where to start, this is your playbook.
Read the full article to get the no-BS guide to standing out in this noisy era. It’s packed with insights on execution, taste, and why the fundamentals still rule. Plus, if you’re ready to make your idea real, check out Scoutzie. Don’t sleep on this one—let’s build something that matters!
AI Isn’t the Revolution. What You Do With It Is.
I started my career right when the internet began to take off commercially.
⚙️ Best Tools for:
👉 Email Campaign Management
Mailchimp - All-in-one marketing platform for growing businesses
ConvertKit - Email marketing software for creators
ActiveCampaign - Customer experience automation platform for email marketing and CRM
Brevo - All-in-one digital marketing platform for growing businesses.
Constant Contact - Powerful email and digital marketing tools to grow your business
Campaign Monitor - Simple email marketing for powerful results
Moosend - Email marketing software for thriving businesses
AWeber - Powerfully simple email marketing for small businesses
🤝 Event Central
Intro to AI for Marketing: Create, Engage, and Grow - Tuesday, April 22nd
Let AI Agents Market for You - Wednesday, April 23rd (This one is on FIRE🔥)
Master AI for Sales and Marketing - Wednesday, April 23rd
Why AI Overviews Matter For Your Search Strategy - Tuesday, April 29th
What next for social media marketing? - Wednesday, May 14th
LinkedIn Marketing in 2025 - Wednesday, May 21st
📕 Your Brain's Buffet
AI agents are the talk of the town!
To dig deeper into this topic, we highly recommend AI Agents Simplified. Their latest article is a concise, 5-minute read on how to build AI agents. Check it out and subscribe to stay in the loop for their next must-read piece 😉
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